Prepare to Serve – Progress Report
December’s been a great month!
Now that we have finished indexing videos about countries and states, we have more time to create more text resources (mission info indexes, cultural/mission prep articles, etc.). In the coming months we will likely continue to see a noticeable growth in search engine traffic due to creating a lot more text resources. Also we found out that from January-April we will have four BYU student interns helping us grow Prepare to Serve (building the forums, transcribing the video interviews and writing cultural/mission prep articles).
Here are some other things that happened in December:
- Our “Friends of LDS Missionaries,” (Google Plus community) grew to about 1,860 members (up from about 1,770 last month).
- Our YouTube Channel subscribers grew to about 740 (up from 649 last month).
- We gained about 40 followers on Twitter, 520 followers on Pinterest and 38 followers on Facebook.
- We uploaded our 2,600th video to YouTube.
- We created an index of nearly 2,000 LDS Mission Groups.
Things to expect in January:
- 15-20 more hour-long video interviews.
- About 700-1,300 visits/day.
- More cultural articles written by RMs (our BYU interns).
- Growth in our Pinterest profiles (300-600 additional followers; increased referral traffic)
- 3-6 guest posts on LDS blogs with links back to the website (helps the website improve search rankings).
PreparetoServe.com – Traffic Report
Website Analytics – December 2013
Unique visitors: 18,572 (last month= 18,683)
Visits: 25,452 (last month= 25,741)
Page views: 60,253 (last month= 60,388)
New visitors: 65.7% (last month= 66.1%)
Returning visitors: 34.3% (last month= 33.9%)
Top Cities (visitors):
- Salt Lake City
- Makati City
- South Jordan
- West Jordan
- St. George
- American Fork
- Los Angeles
- Idaho Falls
Search visits: 20,824 (last month= 18,036)
Referral visits: 824 (last month= 1,645)
Direct visits: 2,626 (last month= 2,786)
Social visits: 1,175 (last month= 3,274)
Top Referring Websites:
- LDS Media Talk
- Ex Mormon
- Mormon Missions Exposed
- Mission Home
- Google Plus
- Deseret News
- LDS Living
- Mission Site
- LDS Smile
- My Taichung
- Meridian Magazine
Website all-time stats (November 2012-December 2013)
Unique visitors: 109,757
Total visits: 153,544
Total page views 332,006
YouTube Analytics – December 2013
Total subscribers: 740 (last month= 649)
Total video interview segments: 2,764 (last month= 2,670)
December video views: 43,231 (last month= 47,555)
December view time (in minutes): 60,985 (last month= 79,087)
YouTube Analytics – All-Time (March 2012-December 2013)
Total video views: 218,741
Total view time (in minutes): 298,319