January 4, 2014

December 2013 Reports

Prepare to Serve – Progress Report

December’s been a great month!

Now that we have finished indexing videos about countries and states, we have more time to create more text resources (mission info indexes, cultural/mission prep articles, etc.).  In the coming months we will likely continue to see a noticeable growth in search engine traffic due to creating a lot more text resources.  Also we found out that from January-April we will have four BYU student interns helping us grow Prepare to Serve (building the forums, transcribing the video interviews and writing cultural/mission prep articles).

Here are some other things that happened in December:

Things to expect in January:

  • 15-20 more hour-long video interviews.
  • About 700-1,300 visits/day.
  • More cultural articles written by RMs (our BYU interns).
  • Growth in our Pinterest profiles (300-600 additional followers; increased referral traffic)
  • 3-6 guest posts on LDS blogs with links back to the website (helps the website improve search rankings).

PreparetoServe.com – Traffic Report

Website Analytics – December 2013

Overview

Unique visitors: 18,572 (last month= 18,683)
Visits: 25,452 (last month= 25,741)
Page views: 60,253 (last month= 60,388)
New visitors: 65.7% (last month= 66.1%)
Returning visitors: 34.3% (last month= 33.9%)

Top Cities (visitors):

  1. Salt Lake City
  2. Provo
  3. Makati City
  4. Manila
  5. Boise
  6. South Jordan
  7. West Jordan
  8. Logan
  9. Orem
  10. St. George
  11. Phoenix
  12. American Fork
  13. Sandy
  14. Los Angeles
  15. Bountiful
  16. Mesa
  17. Denver
  18. Idaho Falls
  19. Enterprise
  20. Lehi

Traffic Sources

Search visits: 20,824 (last month= 18,036)
Referral visits: 824 (last month= 1,645)
Direct visits: 2,626 (last month= 2,786)
Social visits: 1,175 (last month= 3,274)

Top Referring Websites:

  1. Facebook
  2. Pinterest
  3. YouTube
  4. LDS Media Talk
  5. Ex Mormon
  6. Blogger
  7. Mormon Missions Exposed
  8. Mission Home
  9. Google Plus
  10. Deseret News
  11. Twitter
  12. LDS Living
  13. Mission Site
  14. LDS Smile
  15. Reddit
  16. KSL
  17. My Taichung
  18. WordPress
  19. Patheos
  20. Meridian Magazine

Website all-time stats (November 2012-December 2013)

Unique visitors: 109,757
Total visits: 153,544
Total page views  332,006

YouTube Analytics – December 2013

Total subscribers: 740 (last month= 649)
Total video interview segments: 2,764 (last month= 2,670)

December video views:  43,231 (last month= 47,555)
December view time (in minutes): 60,985 (last month= 79,087)

YouTube Analytics – All-Time (March 2012-December 2013)

Total video views:  218,741
Total view time (in minutes): 298,319

Leave a Reply

Your email address will not be published. Required fields are marked *