February 2, 2015

January 2015 Reports

Prepare to Serve – Progress Report

January was a great month!

So far we’ve conducted about 430 video interviews with returned missionaries.  We passed the milestone of having more than one million minutes of view time on our videos each month.  I’m excited to work hard and see how long it takes to get to one million video views or more per month. We just passed the 500,000 views/month.

We’re considering upgrading to paid Google Fiber internet.  Currently the internet connection we use to upload the videos to YouTube is quite fast at about 100 mbps.  If we upgrade to Google Fiber’s $70/month plan we will be able to upload at 1,000 mbps.  This would like make the process of uploading significantly faster and may enable us to increase our pace from about 300 interviews/year to 500+ interviews/year.

We’ve been experimenting with a variety of monetization options, including mission shirt affiliate sales and Google Adsense so we know what our options are.

In January we’ve worked a lot on preparing the new mission pages so they will be finished by the end of the semester.

Some things coming up in February

  • Adding Mission T-shirt Affiliate images/links
  • Conducting and uploading video interviews with returned missionaries (about 35-50)
  • Growing our social media presence on Facebook, Pinterest and YouTube

PreparetoServe.com – Traffic Report

Website Analytics – January 2014

Overview

  • Unique visitors: 41,725 (last month= 38,819)
  • Visits: 57,666 (last month= 54,566)
  • Page views: 138,404 (last month= 130,840 )
  • New visitors: 64.2% (last month= 62.3%)
  • Returning visitors: 35.8% (last month= 37.7%)

Top Cities (visitors):

  1. Salt Lake City
  2. Provo
  3. Quezon City
  4. South Jordan
  5. Logan
  6. Los Angeles
  7. Orem
  8. Draper
  9. Boise
  10. Las Vegas
  11. American Fork
  12. Cebu City
  13. Bountiful
  14. San Francisco
  15. Phoenix

Traffic Sources

  • Search visits: 41,536 (last month= 41,094)
  • Referral visits: 2,199 (last month= 1,831)
  • Direct visits: 8,166 (last month= 7,324)
  • Social visits: 5,762 (last month= 4,317)

Top Referring Websites:

  1. Pinterest
  2. Sugar Doodle
  3. Facebook
  4. Blogger
  5. Mission Home
  6. Mormon Missions Exposed
  7. Jon to the World
  8. YouTube
  9. ExMormon
  10. LDS Missionaries

Website all-time stats (November 2012-January 2015)

  • Unique visitors: 533,997
  • Total visits: 807,250
  • Total page views  1,828,649

YouTube Analytics – January 2015

  • Total subscribers: about 5,580 (last month= 4,750)
  • Total video interview segments: about 6,742 (last month= 6,365)
  • January video views:  504,252 (last month= 373,816)
  • January view time (in minutes): 1,107,436 (last month= 814,008)

YouTube Analytics – All-Time (March 2012-January 2015)

  • Total video views:  2,767,471
  • Total view time (in minutes): 5,663,496
*If you have any questions for me about the project, feel free to let me know!