August 5, 2013

July 2013 Reports

Prepare to Serve – Progress Report

July’s been a great month. I finished my last requirement to graduate so I am completely done with formal education! Time to buckle down and get even more done!

This month we had some very positive press about the website, over 6,000 search visits (last month was about 4,000), and a general increase in awareness about the website.

Other happenings in July:

  • Our “Friends of LDS Missionaries,” (Google Plus community) grew to over 1,300 members (up from about 1,000 last month).
  • The website was featured on ABC4 and then picked up by the Associated Press.  We received links to the website from major news websites, including: KSL.com, DeseretNews.com, Standard.net, ABC4.com, TheSpectrum.com, KTVB.com, CacheValleyDaily.com, Chron.com, EastValleyTribune.com, RexburgStandardJournal.com, IdahoPress.com, TheRepublic.com, SFGate.com, UVSJ.com, NewsRadio1310.com, TriValleyCentral.com, Krem.com, etc.
  • We grew our YouTube subscribers to 200 (up from 155 last month).
  • We redid the layout of our YouTube channel and its branding.

Things to expect in August:

  • More work getting done, since I am finished with school.
  • Slow, consistent growth in search engine traffic.
  • Substantial increase in video views on our YouTube videos.
  • Increase in YouTube subscribers due to a viral video.
  • Better quality audio for video interviews.
  • Video interviews with 20-40 returned missionaries and converts.

PreparetoServe.com – Traffic Report

Website Analytics – July 2013

Overview

Unique visitors: 15,749 (last month= 7,089)
Visits: 19,938 (last month= 8,499)
Page views: 47,640 (last month= 14,465)
New visitors: 74.8% (last month= 76.9%)
Returning visitors: 25.2% (last month= 23.1%)

Website Content (page views)

Forums: 716 (last month= 339)
Blog Lists: 4,700 (last month= 2,890)
Home Page: 12,486 (last month= 1,684)
Everything Else: 29,738 (last month= 9,552)

Total: 47,640 (last month= 14,465)

Top Cities (visitors):

  1. Salt Lake City
  2. Provo
  3. Sandy
  4. West Jordan
  5. Denver
  6. Boise
  7. Orem
  8. Los Angeles
  9. Logan
  10. South Jordan
  11. Ogden
  12. St. George
  13. Lehi
  14. Phoenix
  15. American Fork
  16. Mesa
  17. Bountiful
  18. Rexburg
  19. Idaho Falls
  20. Layton

Traffic Sources

Search visits: 6,206 (last month= 4,218)
Referral visits: 8,285 (last month= 2,041)
Direct visits: 5,447 (last month= 2,240)

Top Referring Websites:

  1. Deseret News
  2. KSL
  3. Facebook
  4. Cougar Board
  5. Twitter
  6. Standard-Examiner
  7. ABC4
  8. The Spectrum
  9. Reddit
  10. KTVB
  11. YouTube
  12. Cache Valley Daily
  13. Pinterest
  14. Google Plus
  15. Chron
  16. LDS Living
  17. East Valley Tribune
  18. Mormon Pulse
  19. Rexburg Standard Journal
  20. Blogger

Website all-time stats (November 2012-July 2013)

Unique visitors: 50,265
Search visits: 22,433
Referral visits: 24,113
Direct visits: 18,044
Total visits: 64,592
Total page views  128,790

YouTube Analytics – July 2013

Total subscribers: 200
Total video interview segments: 1,360

July’s video views:  10,462 (last month= 6,839)
July’s view time (in minutes): 10,890 (last month= 6,352)

YouTube Analytics – All-Time (March 2012-July 2013)

Total video views:  39,633
Total view time (in minutes): 32,773

Prepare to Serve – Financial Report

Sponsorship/Donations – July 2013

  • DearElder.com sponsorship: $100/month
  • CTR Clothing sponsorship: $100/month
  • LDSBookstore.com sponsorship: $100/month
  • Cover Me Modest sponsorship: $100/month
  • Cougar Dental sponsorship: $100/month
  • International Language Programs: $100/month

Approximate total sponsorship: $600

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