November 4, 2015

October 2015 Reports

October was probably the most productive month we’ve ever had! It’s been crazy busy. At times overwhelming, but super productive. This is probably the first month we’ve ever conducted 50 video interviews. We edited/uploaded/shared about 36 of the interviews.

We held our first ever survey pizza party where we collected written surveys from RMs to post on each mission page. We collected 150-200 written surveys that we are still editing and publishing to the website. The surveys cover a lot of the same content that the videos do and add tons of value to the mission pages.

Our primary goals for the rest of this year will be:

  1. Conduct/edit/publish the 700th video interview.
  2. Gather and publish a few hundred more written mission surveys on

I’m excited to take it all the way with the written surveys. The surveys will likely boost our mission pages from about 1,000 words per page to 2-5,000 words per page. I know a lot of the info is inspiring and helpful! Not only will the written surveys help pre-missionaries, but they will greatly strengthen our mission pages’ ranking on Google Search. – Traffic Report

Website Analytics – October 2015

  • Users: 55,680 (last month=54,785)
  • Sessions: 75,129 (last month=73,827)
  • Page views: 155,414 (last month=155,701 )
  • New visitors: 65.8% (last month=66.4%)
  • Returning visitors: 34.2% (last month=33.6%)

Top Cities (visitors):

  1. Salt Lake City
  2. Provo
  3. Los Angeles
  4. Quezon City
  5. South Jordan
  6. Orem
  7. San Francisco
  8. Boise
  9. Phoenix
  10. Rexburg
  11. Logan
  12. St. George
  13. West Jordan

Traffic Sources

  • Search visits: 52,174 (last month=48,677)
  • Referral visits: 2,232 (last month=2,324)
  • Direct visits: 11,175 (last month=10,859)
  • Social visits: 9,546 (last month=11,967)

Top Referring Websites:

  1. Facebook
  2. Pinterest
  3. Sugardoodle
  4. Blogger
  5. YouTube
  6. Mormon Missions Exposed
  7. ExMormon
  8. LDS Missionaries
  9. LDS Living
  10. Mission Site

Website all-time stats (November 2012-October 2015)

  • Users: 926,746
  • Sessions: 1,423,652
  • Page Views:  3,147,789

YouTube Analytics

YouTube Analytics – October 2015

  • Total subscribers: about 14,760 (last month=13,800)
  • Total video interview segments: about 9,171 (last month=8,725)
  • October video views:  791,861 (last month=749,005)
  • October view time (in minutes): 1,735,798 (last month=1,639,932)

Lifetime YouTube Analytics

  • Total video views:  9,331,975
  • Total view time (in minutes): 20,398,865