October 4, 2013

September 2013 Reports

Prepare to Serve – Progress Report

September’s been a very productive month!

The biggest accomplishment we made this month was indexing a few thousands missionary blogs, by mission.  Adding these text resources has helped us to increase our search engine traffic, by an average of about 40 search visits/day in the month of September. We now get about 300-600 visits/day.  One Sundays and Mondays we’re getting around 500-600 visits/day.

This month we also made five in-class announcements to Mission Prep classes to demo the website.  We’re excited to being making in-class announcements to returned missionaries in the coming months.

We also created mission-specific Pinterest boards that will help us reach missionaries and their families, when they Google their missions.

Other happenings in September:

  • Our “Friends of LDS Missionaries,” (Google Plus community) grew to over 1,570 members (up from about 1,460 last month).
  • The Prepare to Serve project was featured in a Utah Valley Magazine Article.
  • Our YouTube Channel subscribers grew to 337 (up from 293 last month). We had our first normal day with over 1,000 video views.
  • We gained about 140 followers on Twitter, 45 followers on Pinterest and 30 followers on Facebook.
  • We uploaded our 2,000th video to YouTube.

Things to expect in October:

  • An increase in embedded videos on country/state websites.
  • About 20 more hour-long video interviews.
  • About 350-700 visits/day.

PreparetoServe.com – Traffic Report

Website Analytics – September 2013

Overview

Unique visitors: 8,676 (last month= 7,336)
Visits: 11,519 (last month= 9,530)
Page views: 24,177 (last month= 17,827)
New visitors: 68.5% (last month= 69.4%)
Returning visitors: 30.6% (last month= 31.5%)

Website Content (page views)

Forums: 528 (last month= 56)
Blog Lists: 9,499 (last month= 4,493)
Home Page: 1,873 (last month= 3,908)
Everything Else: 12,277 (last month= 9,370)

Total: 24,177 (last month= 17,827)

Top Cities (visitors):

  1. Salt Lake City
  2. Provo
  3. Manila
  4. Makati City
  5. West Jordan
  6. Sandy
  7. American Fork
  8. Orem
  9. Logan
  10. Boise
  11. South Jordan
  12. London
  13. Phoenix
  14. Denver
  15. Mesa
  16. St. George
  17. Bountiful
  18. Lehi
  19. Quezon City
  20. Cebu City

Traffic Sources

Search visits: 7,522 (last month= 6,223)
Referral visits: 1,310 (last month= 1,189)
Direct visits: 2,687 (last month= 2,118)

Top Referring Websites:

  1. Facebook
  2. Deseret News
  3. YouTube
  4. Pinterest
  5. Twitter
  6. Google Plus
  7. Blogger
  8. KSL
  9. Patheos
  10. Emails
  11. LDS Living
  12. Ask
  13. Latter-day Learning
  14. WordPress
  15. K9 Search
  16. LDS Media Talk
  17. Mormon Life Hacker
  18. Meridian Magazine
  19. Mormon Haven
  20. Reddit

Website all-time stats (November 2012-September 2013)

Unique visitors: 64,761
Search visits: 36,179
Referral visits: 26,612
Direct visits: 22,863
Total visits: 85,656
Total page views  170,817

YouTube Analytics – September 2013

Total subscribers: 337 (last month= 293)
Total video interview segments: 2,053 (last month= 1,837)

September’s video views:  18,427 (last month= 35,000)
September view time (in minutes): 21,362 (last month= 59,187)

YouTube Analytics – All-Time (March 2012-September 2013)

Total video views:  93,060
Total view time (in minutes): 114,076

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